What Is Answer Engine Optimization? AEO Explained Simply
You’ve just hit the future of search, and it’s not just about ranking anymore. If you’ve ever typed a question into Google only to see an AI answer pop up before any links, welcome to the new reality. Google’s AI Overviews now reach over 1.5 billion users monthly,...
SEO Funnel: Build a Conversion Machine in 2025
You’re doing everything right. You’ve got the blog. The meta tags. The keywords. Maybe even a video or two. Yet somehow… no traffic turns into real leads. Or worse, people visit your site and bounce faster than you can say “algorithm update.” Here’s the truth:Ranking...
7 Local SEO Mistakes That Cost You Customers in Seattle
If your business isn’t showing up on Google Maps, you’re probably making one of these 7 local SEO mistakes and it’s costing you real customers. Why does that matter so much? Because roughly half of all people who search for a local business on their smartphone visit...
SEO vs Google Ads in 2025: Key Differences Explained
If you’re wondering whether to invest in SEO or Google Ads in 2025, you’re not alone. It’s one of the most common (and costly) marketing decisions business owners make. Choose wrong, and you could blow thousands chasing clicks that never convert. Choose right, and...
Why Is My Business Not Showing Up on Google? (Fix It Now)
You’re not alone. Every day, business owners like you ask the same thing: why is my business not showing up on Google? You set up your profile. You followed the rules. But when you search… nothing. Your business is nowhere to be found. Just your competitors...
What To Do When Things Suck or Stress You Out
Stress is part of the experience of being a human being and is paramount to our survival as a species, but in this day and age we can often feel stress which is disproportionate to the level of threat we are actually experiencing. How can we best handle this type of stress in our daily lives so that it doesn’t impact our productivity and well-being?